SMS Privacy Policy

Effective Date: Aug 1, 2026

Backcountry Dental ("Backcountry Dental," "we," "us," or "our") respects the privacy of our patients and visitors to our website. This Privacy Policy explains what information we may collect, why we collect it, how we use it, and the choices available to you regarding certain communications.

1. Information We Collect

Depending on your interactions with Backcountry Dental, we may collect information such as:

  • Name

  • Address

  • Telephone number

  • Mobile telephone number

  • Email address

  • Appointment information

  • Information you provide when contacting our office

  • Information submitted through forms on our website

  • Communications and preferences related to appointment reminders and messaging

  • Other information reasonably necessary to provide and administer our services

When you voluntarily provide your mobile telephone number for SMS communications, we may collect and retain that number in connection with our patient communication program.

2. Why We Collect Information

Backcountry Dental collects information for legitimate business and patient-care purposes, including to:

  • Schedule, confirm, and remind patients about appointments

  • Communicate with patients regarding their care and our services

  • Respond to questions and requests

  • Provide requested information

  • Administer patient accounts and office operations

  • Communicate important office updates

  • Request appointment reviews and feedback

  • Communicate regarding patient’s statement, bill or insurance claim

  • Improve our services, website, and patient experience

  • Comply with applicable legal, regulatory, and professional requirements

  • Protect the security and integrity of our systems and operations

We collect information that patients voluntarily provide to us, information necessary to provide our services, and information generated through interactions with our website, office, and communications systems.

3. How We Use Mobile Telephone Numbers

If you provide your mobile telephone number and opt in to SMS communications, Backcountry Dental may use that number to send the types of messages described in our SMS Terms & Conditions and Patient SMS Text Messaging Opt-In Agreement.

These communications may include appointment reminders, administrative communications, responses to patient inquiries, general two-way communication, and marketing messages where applicable consent has been provided.

Consumer information is not shared with third-parties for marketing purposes.

Backcountry Dental does not sell or rent mobile telephone numbers or consumer information to third parties for their own marketing purposes.

4. SMS Messaging Privacy

Information provided in connection with our SMS messaging program is used to operate and administer communications with our patients.

Message frequency varies. Message and data rates may apply depending on your mobile carrier and service plan.

You may opt out of SMS communications at any time by replying STOP to a message from Backcountry Dental.

For assistance, reply HELP or contact our office.

5. Information Sharing

Backcountry Dental may disclose information when reasonably necessary to:

  • Provide and administer dental services

  • Operate our business

  • Maintain and support our technology and communication systems

  • Process transactions

  • Comply with applicable law or legal processes

  • Protect the rights, safety, and security of our patients, employees, practice, and others

Service providers may process information on our behalf when necessary to provide services to Backcountry Dental. Such providers are expected to handle information appropriately and consistent with their contractual obligations.

Consumer information is not shared with third-parties for marketing purposes.

6. Your Choices

You may contact Backcountry Dental to:

  • Request information about how your information is used

  • Update certain contact information

  • Request changes to your communication preferences

  • Opt out of marketing communications

  • Opt out of SMS messaging by replying STOP

Opting out of marketing communications does not necessarily prevent us from sending important administrative or transactional communications related to your appointments, care, or our relationship with you.

7. How to Find This Privacy Policy

This Privacy Policy is available on the Backcountry Dental website.

Privacy Policy URL:  www.backcountrydentalut.com/smspp

A printed or electronic copy may also be requested by contacting Backcountry Dental directly.

8. Security

Backcountry Dental takes reasonable measures to protect information maintained in connection with our practice and communications. However, no electronic transmission or storage system can be guaranteed to be completely secure.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, services, or applicable requirements.

When changes are made, the updated policy will be posted on our website with a revised effective date.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact:

Backcountry Dental

(435) 649-6332
office@backcountrydentalut.com
wwww.backcountrydentalut.com
6584 Creekside Ln Suite 100,
Park City, UT 84098

Effective Date: August 1, 2026